The Capital City as Product Brand Under the Nation's Corporate Umbrella

Heather Skinner

    Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review

    Original languageEnglish
    Title of host publicationCity Tourism: National Capital Perspectives
    PublisherUniversity of Glamorgan
    Number of pages10
    ISBN (Print)9781845935467
    Publication statusPublished - 1 Jan 2009


    • the capital city as product brand

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